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Session Day / Time
Friday February 22, 2008 @ 12:00pm EST (recording available for download)
How Any Time-Starved Person Can Produce a Quality Podcast Using the Power of Automation with Karin Hoegh
Do you love podcasting, but hate the idea of having to learn all the technical stuff such as RSS fees, compression and encoding? There’s an easy way to podcast without having to rethink or rejig your communications strategy. In this session, Karin Hoegh will explain how individuals and businesses are using podcasting best practices to produce a quality podcast without wasting time or money on the production details.
What You’ll Learn:
Session Day / Time
Friday February 22, 2008 @ 1:00pm EST (recording available for download)
How to Create and Profit from Your Own Niche Focused Directory with Penny Haynes
People are told to enter their blog or podcast into various directories. Yet these directories contain hundreds – even thousands – of other blogs and podcasts across multiple categories. It can be difficult for your target market to find your blog or podcast in these directories as the categories and topics are too general.
Instead of adding your blog or podcast to an abyss of other directories that may or may not drive traffic to your blog or podcast, launch your own directory focused on a specific niche. Whether that niche is a local community, a gender or a specific segment of business, you can create and launch your own niche focused directory to position yourself as an expert in your field and offer something of value to your target market.
What You’ll Learn:
Session Day / Time
Friday February 22, 2008 @ 2:00pm EST (recording available for download)
How to Get Sponsors, Keep Sponsors, Report to Sponsors, and Make Money with Your Blog and Podcast with Paul Vogelzang
Podcasters often perfect the sensory and conceptual aspects of their shows, taking care to avoid mistakes that might cause a listener to have overload such as poor audio, intros and outros not in keeping with the show’s message, and the overuse of “canned messages.” But, after perfecting these elements, is there one factor that can undermine all of the work that was put into a show? How do you use PR vs. advertising?
Ads, sponsorship and promotion benefit shows by generating revenue through a variety of formats including banner ads, pop-up ads and paid “product placement.” But they also have the power to disrupt a show’s overall value. Integrating sponsorships, ads and promotion is a fine line to walk. Going down that path is tricky and is complicated when working with Fortune 100 marketers. In this session, Paul will teach you how to get, keep and report to sponsors based on his experience being the producer behind one of the first independent podcasts to secure a multi-year six figure sponsorship deal.
What You’ll Learn:
Session Day / Time
Tuesday February 26, 2008 @ 12:00pm EST (recording available)
Podcasting Riches: How to Make an Extra $75,000 to $360,000 a Year Using a Podcast with Scott Paton
All the Internet Marketing courses teach businesses to build a list and email your prospects regularly. However, there’s a different way using a podcast. In this session, discover three very different models for producing massive podcasting
profits. No theory. No fluff. Just the facts. These case studies will be revealed for the first time at the Social Media Telesummit.
What You’ll Learn:
Session Day / Time
Friday February 22, 2008 @ 8:00pm EST (recording available for download)
Time, Money, Sex (and Salvation): How to Turbo Charge Your Blog Posts, Podcasts and Sales Copy for Maximum Traffic & Greater Impact with Andy Wibbels
In a world of too many options, how do you position your products and services for instant success? Join blogger and author Andy Wibbels for a rollicking ride through the top reasons anybody pays attention to anyone saying anything. At the end of this session you’ll know the absolute, primary, number-one, always-applicable reason we wake up to marketing, media and messages.
What You’ll Learn:
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Click here to register your spot for the Social Media Telesummit.
Session Day / Time
Monday February 25, 2008 @ 12:00pm EST (recording available for download)
7 Reasons to Use Wordpress Blogs And Not Traditional Websites to Publish Content, Podcasts and Videos For Passion and Profits with Sherman Hu
Are you getting at least 30 new leads on your website each week? Most likely, you’re not. Your website is a static, boring online brochure that is ignored by prospects, your customers and even the mighty Google. Instead, you need to use a blog so you can interact with your network and offer a variety of content to fit your audience’s needs. In this session, Sherman Hu will share with you why Wordpress is the blog that you should choose to work with and how you can use it to add video, audio and text for maximum profits.
What You’ll Learn:
Session Day / Time
Monday February 25, 2008 @ 1:00pm EST (recording available)
How to Use Facebook to Generate Leads and Engage With Customers with Leesa Barnes
Facebook is all the craze right now, but how does a business leader use it to drum up new business? Join Leesa Barnes, author of Podcasting for Profit, as she shares with you strategies on how to make the most out of Facebook and other social networking websites for business.
Session Day / Time
Monday February 25, 2008 @ 2:00pm EST (recording available)
Ways to Engage Customers, Vendors and Suppliers Through Social Media For Greater Profits with Anna Farmery
How can you use social media to improve communication, productivity and motivation in your business? How can you use social media to as part of building a brand internally that people want to work for? Join Anna Farmery as she teaches you how to use social media as an internal communications tool. She will guide you through the steps on how to connect with employees, vendors, suppliers and contractors using social media.
What You’ll Learn:
